
Build/Grow/Measure
content focued Website Development and Optimization
We take a holistic, user-focused approach to SEO and GEO that builds long-term visibility and growth with the focus on creating meaningful content.
Services
Websites
CMS development built around WordPress, Webflow, Squarespace, and other platforms with added expertise in WordPress hosting and optimization .
SEO/GEO
Our approach builds strong foundations to improve visibility, usability, and relevance through keyword research, technical review, and content optimization. Collaboration is key.
Site/Content Audits
Our audits identify technical issues, keyword gaps, and optimization opportunities. WIth analytics in place, we deliver actionable steps to boost performance and site health.
Work
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Pillsbury House + Theater
CMS: Webflow
Description: Rip Rapson is a civic leader and writer exploring the intersections of philanthropy, urban policy, and community transformation. -
ShopFloor Coffee
CMS: Shopify
Description: Shop Floor Coffee is a Minneapolis-based coffee roastery. -
Nparallel
CMS: WordPress
Description: NPARALLEL + Atomic Props is an award-winning experiential marketing agency that creates human-first brand experiences -
Aesthetic Apparatus
CMS: Squarespace E-Commerce
Description: Aesthetic Apparatus is a Minneapolis-based design studio. -
Adaptive Constructs
CMS: Framer
Description: Adaptive Constructs is a design-build studio specializing in custom fabrication and spatial experiences -
Alpha Synapse
CMS: Framer
Description: Alpha Synapse is an AI-driven consulting firm helping organizations harness the power of data. -
Horgan
CMS: WordPress
Description: Horgan is a national construction firm delivering high-quality commercial spaces. -
Aresi
CMS: Webflow
Description: ARESI is a Minneapolis-based real estate group. -
Rip Rapson
CMS: Webflow
Description: Rip Rapson is a civic leader and writer exploring the intersections of philanthropy, urban policy, and community transformation.
SEO/GEO/Technical
WEbsite Audit
Collaboration is at the core of our work—we don’t just optimize your site, we help you understand the “why” behind the strategy so you can learn and grow alongside us. Our process combines:
Keyword Research – uncovering opportunities that drive the right traffic
Technical SEO – building a strong foundation for search engines and users
Content Optimization – refining pages for clarity, authority, and engagement
On-Page Strategy – structuring sites to rank and convert
Google Search Console and Bing Webmaster tools
Screaming Frog Audit
Broken Link Report
Lighthouse Audit
GA4/Lookerstudio
XML Sitemap
robots.txt and LLMs.txt
Header Tag Assessment and Recommendations
FAQ Recommendations
Page Title Assessment
Metadata recommendations
Internal/External Links
Keyword Mapping
Keyword Clusters
SEMRush Site Health Audit
SEMRush/Moz Tools Setup
Content Brief
Continuous Education
About Double Atari
Andrew Charon
Double Atari is led by Andrew Charon, a digital marketing professional with 15+ years of experience spanning agencies in Minneapolis and Chicago, as well as over a decade at General Mills. He later founded Double Atari to deliver digital solutions for growing brands. Based in Minneapolis with his family.
Testimonials
Who we’ve worked with
Double Atari was created by Andrew Charon to help companies scale their digital capabilities.